About PawStyle
PawStyle is a coursework project by Team G4 — a strategic proposal for MV Clinic developed during Spring 2026. Everything you see on this site, and in the CEO deck it represents, was built transparently with AI assistance and verifiable source data.
The Team
This site was produced by Group 4 (G4), a six-person student team working the PawStyle CEO-deck initiative through Spring 2026. G4 carried the project from initial discovery and market-context research through to the final executive-ready presentation and this companion website.
Individual team members are identified in a separate document submitted with this coursework; they are not listed publicly on the live site.
Methodology
The team adopted a "warm professional" style — data-driven and executive-credible, but approachable enough for a boutique-healthcare audience. The palette (deep teal, warm amber, off-white) was derived from the MV Clinic website aesthetic, with Georgia headings and a clean sans-serif body treatment throughout.
The workflow ran through five phases: project planning and style-guide creation; programmatic deck drafting; AI-assisted visual polish; a QA pass that reconciled the cost model (total investment framing of $76K one-time + $46K annual, with payback at ~21 months); and a final integration pass that ported the engine described in the deck into a live, interactive demo on this site.
Tools We Used
Claude (Project, Desktop, CLI)
Primary tool for content creation, programmatic PPTX generation via pptxgenjs, market research, data verification, QA, and the interactive engine demo on this site.
Anthropic API (Messages)
Powers the live engine demo on the Try the Engine page. A structured prompt turns Claude into a clinical decision-support engine aligned with AAHA preventive-care guidelines.
ChatGPT (Image Generation)
AI-generated images for slide backgrounds and website hero sections — clinic interior, revenue-decline chart, dashboard, data visualization, and team imagery.
PowerPoint, Google Sheets
Final manual polish of the deck in PowerPoint; the twelve-milestone Gantt chart across four project phases was built in Google Sheets.
AI Disclosure
Every line of text on this website was written with AI assistance. The primary writer was Claude; prompts covered the site information architecture, navigation strategy, per-page copy, and legal-page skeletons. Factual claims — the AVMA/Vetsource visit-decline data, the AVMA practitioner survey, the industry-spend figures, the wellness capture gap, and the AAHA preventive-care findings — come from the sources cited in the CEO deck and its group proposal. AI did not generate those numbers; AI wrote the sentences around them.
Images on this site are either AI-generated (using the prompts listed in the CEO deck's image-prompt section) or placeholders awaiting real clinic photography. Every AI-generated image is captioned accordingly.
A full prompt log accompanies this site as a separate deliverable.
What This Site Is — and Isn't
This is a coursework deliverable, not a live commercial product. MV Clinic is a real practice referenced in the CEO deck and group proposal; this website presents the student team's proposed strategic initiative to that clinic's leadership. Nothing on this site should be interpreted as operational medical advice, a commercial offering, or an endorsement from the clinic.